Cookie Policy

This Cookie Policy explains how InnovativeStratPR LLC uses cookies and similar technologies on the website innovativestratpr.com. By using our site, you agree to the use of cookies in accordance with this policy and the preferences you have set through our consent banner.

1. What are Cookies?

Cookies are small text files stored on your device (computer, tablet, or mobile phone) when you visit a website. They are widely used to make websites work properly, improve user experience, and provide information to site owners.

2. Google Consent Mode v2

Our site implements Google Consent Mode v2, an advanced consent framework that manages how Google tags (Analytics and Ads) behave based on your consent preferences. By default, all non-essential cookie categories are denied until you grant explicit consent. This means: ad_storage (advertising cookie storage) is denied by default; ad_user_data (sending user data for advertising) is denied by default; ad_personalization (ad personalization) is denied by default; analytics_storage (analytics cookie storage) is denied by default. Only when you expressly accept these categories do Google tags begin to function fully.

3. Types of Cookies We Use

Necessary Cookies

Essential for basic site functionality. Includes the cookie that stores your language preference (Spanish/English) and the cookie that records your consent status. These cookies do not collect personally identifiable information and cannot be disabled. Legal basis: legitimate interest in functional site operation.

Analytics Cookies

We use Google Analytics 4 (GA4) to understand how visitors interact with our site. These cookies collect information anonymously and in aggregate, including pages visited, time spent, and traffic source. They only activate if you consent to the "Analytics" category. They map to analytics_storage in Google Consent Mode v2.

Advertising Cookies

We use Google Ads to measure the effectiveness of our advertising campaigns and, optionally, display personalized ads. These cookies only activate if you consent to the "Advertising" category. They map to ad_storage, ad_user_data, and ad_personalization in Google Consent Mode v2.

4. Managing Your Preferences

You can manage your cookie preferences at any time by clicking "Manage cookies" in the footer of our site. You can also configure your browser to block or alert about cookies, although this may affect site functionality. Your preferences are stored locally on your device (localStorage) and are automatically applied on future visits.

5. Retention Period

Necessary cookies remain during your browsing session or until you close the browser. GA4 analytics cookies have a maximum duration of 14 months. Google Ads advertising cookies have a variable duration depending on the specific type, generally not exceeding 13 months.

6. Updates to this Policy

We reserve the right to update this Cookie Policy as our practices or applicable regulations evolve. Any significant changes will be communicated through our website.

7. Contact

For questions about our Cookie Policy, contact us at info@innovativestratpr.com or call +1 (787) 555-0142.